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Tag Archives: ads

CPM vs. RPM vs. Session RPM : What’s the difference?

CPM vs. RPM vs. Session RPM : What’s the difference?

Comparing apples and oranges: RPM rate vs. CPM rate vs. Session RPM Many Publishers considering running Gourmet Ads on their site
Looking for Great Food Publishers

Looking for Great Food Publishers

Gourmet Ads is seeking more food websites Throughout the year we’re always looking for great Publishers to add to the Gourmet
5 reasons to opt in to Outstream Video

5 reasons to opt in to Outstream Video

Regardless of the size of your food site, launching into the world of video advertising can be a daunting task.
Why having fewer ads per page is better

Why having fewer ads per page is better

The Gourmet Ads Publishers eligibility criteria states that a Publisher should not have too many ads per page. While we
What are House Ads?

What are House Ads?

House Ads are advertisements that are run by the website promoting something on the site. House Ads are commonly used in periods
Say “No” to stacked ads

Say “No” to stacked ads

Stacked ads are ineffective and lower your eCPM Prior to on-boarding a new Publisher with Gourmet Ads, our Publisher Team and ad-serving
Why you should hard code our ad tags

Why you should hard code our ad tags

There are various ways to implement ad tags from Gourmet Ads. The first is our preferred method of hard coding them to
Does Gourmet Ads only serve food ads?

Does Gourmet Ads only serve food ads?

Each day Gourmet Ads has over 25,000 different advertisers running campaigns with us which typically fall into four different categories. Advertising agencies Wide
How to position your ad units

How to position your ad units

Place your ad units above-the-fold One of the most popular questions from websites and blog owners focuses on where to position ad units.
How to minimize ad-serving discrepancies

How to minimize ad-serving discrepancies

Discrepancies exist throughout the ad-serving ecosystem It’s a fact that discrepancies exist throughout the ad serving ecosystem from the advertiser's own

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