Asynchronous ad tags facilitate enhanced user experience
Asynchronous tags (AST) load the ad in an iframe allowing for the webpage to load faster, reducing common ad display issues and improving reader’s experience. Synchronous tags do not use an iframe and load right on the page.
Gourmet Ads provides ASTcode that offers improved web latency and a better user experience for your site’s visitors. The advantage of the asynchronous code is that it’s guaranteed never to get in the way of other parts of your web page loading. This means that users will be able to load the content of your pages, even if they’re having trouble loading the ads. Mobile users in particularly will enjoy less latency when loading web pages.