Food Advertising

Monetize Your Food Blog

Ok, so you’ve created a food blog and writing interesting unique and interesting content and you’re starting to get good traffic to the site. So next you’re thinking about how to Monetize Your Food Blog. Well there are lots of solutions out there for monetizing your food blog, so we thought we’d write a short blog on what we look for and what we need in order to have you as part of our food advertising network.

Ways you can Monetize Your Food Blog

1. Ideally you need to have your food blog on its own top-level domain like blogname.com (not free hosted). This is really important as most brand advertisers are not interested in advertising on “blogging platforms”
2. Your food blog needs to be designed or you’ve used a well designed theme. If you’re using WordPress, we don’t want to see a stock standard food blog. It fact these days we’ll reject food blogs who haven’t made any sort of effort.
3. You must be prepared to have at least 2 ads above the fold. This is essential for advertisers as the majority of clicks occur at the top of the page. You may need to re-design areas of your site to achieve this.
4. Privacy Policy – rather essential these days to have one. Particular advertisers will only run their ads on sites which publish a privacy policy, see here for more it here.
5. Gourmet Ads supports IAB size ads (728 x 90, 300×250 and 160 x 600) which are our standard sizes. However there’s a great deal of demand on non IAB sized ads also from advertisers. So Food Bloggers need to be prepared to run Interstitials, Over the Page Ads, Background Skins etc.
6. Although most of the sites in the network have solid traffic, your food blog needs to have  over 5000 pages a month of traffic which equates to about 1000-1500 people per month.

Finally, we’re always looking for premium publishers to join the Gourmet Ads Network, however we thoroughly review all publisher applications which apply. By having strict publisher eligibility standards it enables us to attract premium advertisers, which in turn provide publishers high-quality, visually appealing advertising creative that is relevant to your audience.